Bison Avenue??

Bison Avenue

The only acceptable exit off Hwy 73 when heading to Newport beach.

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The brand’s named after this street for a reason.
It was part of so many summer days growing up—car rides with friends, windows down, music up. It’s not right on the ocean, but it’s close—and for me, it was always part of the journey. Heading to the sand to catch sunsets, gather around a fire, or chill on a lifeguard tower.

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Bison Ave pulls from a lot of influences.
I could list them all, but honestly, it’s better to just let the designs speak for themselves.
One thing I will say though—music has always been a huge part of my life. It’s one of my biggest sources of joy, and a constant inspiration behind everything I create.

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Here are a few playlists (more to come) that show the sounds and moods that shaped Bison Ave.